Mountain To Mountain Branding
Mountain to Mountain or Strength in Numbers is a project driven by author-activist-adventurer, Shannon Galpin. Specifically, this project revolves around bicycles and improving the lives of women in Afghanistan. I designed a logo and and an event poster that evolved into cycling clothes and the symbol or a unique women's movement.
"She was the first woman to mountain bike in Afghanistan and is best known more recently for her work with the first Afghan Women's National Cycling Team and the emerging 'right to ride' movement that has seen numerous bike clubs and teams develop over the past five years. Her work with the Afghan Women's National Cycling Team was nominated for the Nobel Peace Prize in 2015."